Ultimate Luxury

The Merchant

Celebrating its past as a merchant's home, tavern and book shop, design-led and boutique hotel The Merchant is perfectly placed to indulge in the culture of intrigue and the rich history associated with Salem and those infamous 1692 Witch Trials.

Salem, New England
The Merchant
  • Fascinating historic building which started life as a merchant's home before being transformed into a tavern, office block, book shop and finally a boutique hotel

  • Located in Salem's historic district with 'The House of Seven Gables', 'Salem Witch Museum' and 'Peabody Essex Museum' a short stroll away

  • Stay in the room where George Washington slept during his 1789 visit to Salem

  • Just 11 guestrooms creating an intimate atmosphere

Blending seamlessly the old with the new, The Merchant is a striking hotel located in the heart of Salem's historic district which showcases its vibrant history through well-maintained original features. Beginning life as the home of Joshua Ward, a successful sea merchant, this beautiful boutique hotel has seen itself transformed into a tavern, office block and rare book shop before finally becoming the fascinating property it is today.

With just 11 guestrooms and suites, The Merchant provides a cosy and intimate atmosphere and highly personalised service making for an enjoyable stay. Each room has its own individual character and colour schemes are fun and quirky, giving a nod to the eclectic history of both the property and Salem itself. Apple TV, iPads, iPod docking stations and gas fireplaces are provided in every room and complimentary WiFi is also available throughout. Guests can also choose to stay in the room George Washington himself slept in during his 1789 trip to Salem, boasting 18th century wooden panelling and a not-so-subtle patriotic theme.

A short stroll away from The Merchant lie many of Salem's key attractions, including the Salem Witch Museum, where you can learn about all the gruesome details of the trials, and the House of Seven Gables, the oldest surviving 17th Century wooden mansion in New England. The pretty harbour is also just a 5-minute walk away and visitors can enjoy cruising the calm waters to observe the coastline and its historic lighthouses.

When to visit

  • J
  • F
  • M
  • A
  • M
  • J
  • J
  • A
  • S
  • O
  • N
  • D
Best time to visit
Good time to visit
Average time to visit
Top tip:

Visit throughout October and get stuck in with Salem's 'Haunted Happenings' for a fun way to spend Halloween!

Plan your trip

Our team of travel specialists are waiting to help you book your next adventure.

Plan your trip
or call us on 212 660 0228


Salem, New England

The Merchant sits just three blocks away from Salem's harbour and a 5-10 minute stroll from the Salem Witch Museum, House of Seven Gables and the Peabody Essex Museum.

A 7-hour 15-minute flight to Boston followed by approx. a 40-minute drive to The Merchant.

You are on our UK website

We noticed that you are in US and recommend that you explore our US website instead.
switch to US website
Or continue to explore our UK website

Plan your trip

Please tell us a few details about your holiday plans and provide your phone number so we can call you back..
  • 1
  • 2
  • 3
  • 4

When would you like to go?

Please select Enter your departure date*
Please select Year*

Where would you like to go?

Please select Select your interest

How many nights?

How many nights? Drag the slider to select nights
0 21 nights +


Number of adults (aged 12+). Minimum 1 adult  
Adults (age 15+)
Children (age 0-15)

Select your budget per person

Please select

Contact details

Your First name First name*
Your Last name Last name*
Your email address Email address*
Your phone number Phone number*
Tell us about your trip
Let us know if you have fixed dates, who you’re travelling with or if it’s for a special ocassion
Please tick this box to continue  

Unable to submit your request

Unfortunately, we were unable to submit your request. Please try again later or contact us.