A Private Journey into BMW’s World

The Charles Hotel is a prestigious and luxurious top end hotel located in the centre of the fascinating city of Munich. Close to Munich's peaceful and charming Old Botanical Garden, it offers the city’s most spacious rooms and longest indoor pool.

Where Bavarian heritage meets contemporary luxury, Rosewood Munich offers a stylish city-centre sanctuary with bespoke experiences and refined urban living.

Set in a secluded Bavarian valley, Schloss Elmau combines world-class wellness, Michelin-starred dining, and year-round Alpine adventures with a rich cultural programme in an unforgettable mountain setting.

What makes this property unique is its blend of heritage and exclusivity: a hotel that tells the story of Munich’s past while providing every modern luxury today’s traveller desires.

Upon your arrival at the hotel, a private driver will whisk you away to the picturesque village of Aying, a place where tradition and craftsmanship meet in the most delightful of ways.

Discover Bavaria’s most beautiful lake from an exclusive perspective. Embark from Rottach-Egern on a private circular cruise across Tegernsee, encircled by forests, villages and snow-capped peaks—a serene journey through nature’s Alpine masterpiece.

Munich is a city that wears its history with quiet grandeur, where imperial legacies, artistic treasures, and everyday Bavarian life intertwine seamlessly.

Perched on Bavaria’s Romantic Road, Rothenburg ob der Tauber is a town that seems untouched by time. Within its perfectly preserved medieval walls, life moves at the gentle rhythm of another age.

Explore Munich Olympic Park by train, boat, and tower. Enjoy exhibitions, lake views, and panoramic city vistas—a memorable blend of culture, leisure, and discovery.

Few things capture the essence of Bavaria more instantly than the golden-brown pretzel, an icon of the region, beloved across the world, yet still most authentic when savoured here, in its homeland.

Discover the artistry of ice cream in this private masterclass. Craft 2–3 bespoke flavours—sorbet and creamy classics—while learning expert techniques. Indulge in a curated tasting and take home the skills to recreate frozen perfection.

In the shadow of the Bavarian Alps lies a world few will ever see — a hidden realm carved by centuries of human endeavour.

Ascend Tegelberg Mountain by cable car for breathtaking alpine views, savour Bavarian cuisine at the summit, and experience the thrilling 670-metre Summer Toboggan Run—a perfect blend of adventure, serenity, and family-friendly fun.